How to Assess Your Company’s Business Processes for Globalization Readiness
Instructor: Rebecca Ray09:00 - 17:00 : Monday, June 23, 2008
Workshop Agenda
| 09:00 - 09:15 | Welcome and Introduction |
| 09:15 - 09:45 | Why take the time/resources to do a Globalization Audit? Pre-audit preparation Three key questions to answer |
| This session covers why Globalization Audits are critical and how to prepare your organization to run a successful one. | |
| 09:45 - 10:15 | Globalization Auditing at the Strategic Level (Part 1) |
| This session covers specific strategic issues to be included in your audit and how to approach them. | |
| 10:15 - 10:45 | Coffee Break |
| 10:45 - 11:15 | Globalization Auditing at the Strategic Level (Part 2) |
| This session will help you to better understand how your internal processes and procedures will affect your level of success when entering a new market. | |
| 11:15 - 12:15 | Globalization Auditing at the Departmental Level |
| This session provides specific guidelines on how to run a Globalization Audit for the following functions: the Executive Team, Sales, Marketing/Advertising, Technical Support, R&D/Engineering, Operations (Manufacturing/IT/Finance/Legal/HR) and Regulatory Compliance. | |
| 12:15 - 13:30 | Lunch |
| 13:30 - 14:30 | Practical Application |
| This session will be an interactive one during which participants will pair up to apply one area of the Globalization Audit to their own organizations. The objectives are (1) to identify the top two strengths/weaknesses and (2) to propose an action plan to fix the weaknesses. Target markets: China and the U.S. | |
| 14:30 - 15:00 | Coffee Break |
| 15:00 - 16:00 | What are the action items to delegate to ensure a smooth Globalization Audit? How will your organization know when it is prepared for the global delivery of its products and services? |
| This session will answer these two critical questions. | |
| 16:00 - 16:30 | What are the Top 5 Mistakes that many organizations make when they expand into new markets? How can you avoid them? |
| This session will be interactive, enabling the participants to reflect on what their own organizations have done in the past. | |
| 16:30 - 17:00 | Case Studies and Wrap-up |
| This session will highlight one company who “got it right,” and one company who didn’t, followed by a wrap-up for the day. |
